25 years in brand, marketing, campaigns and behaviour change
One creative lead from strategy to delivery, so nothing gets lost between the thinking and the making
Brands, digital products, reports, campaigns and more
Over 25 years, through my own agency and others in the UK, Australia and Europe, I’ve worked with UN agencies, governments, universities, NGOs and businesses, from global institutions to small teams to important work.
Most recently, I led design and creative direction at Browning Environmental, a communications agency specialising in climate, clean energy and sustainability, with offices in Washington D.C., Boston, London and Bonn. The work covered brand identities, campaigns and major global reports, many of them launched at COP and other UN events.
Before that, I spent the best part of a decade running my own agency in Sydney, connecting charities with the people most likely to champion their cause. That work helped raise around $83 million.
I started out in advertising which is where I learnt the craft, the discipline and how to make work that performs.
What that means for you: I’m hands-on. I shape the strategy and do the work myself, so you deal with one person who understands your project from start to finish. I care about making things that are beautiful and useful, and that earn their keep.
Sectors: non-profit, climate and sustainability, public sector, education, health, technology and cyber security, utilities, retail and FMCG, sport and entertainment, and agriculture.
If you’re working on something that matters and need it to land, let’s talk.
Through my own agency and the agencies I’ve worked at, I’ve been lucky to work with some remarkable organisations and the people behind them.
Autodesk, American Cleanpower, Carbonplace, City of London, Exeter University, IUCN, FSC, Global Electronics Association, Rockefeller Foundation, The Nature Conservancy, UNDP, Siemens, United States Steel, World Resources Institute, World Green Building Council*, UNICEF, Fred Hollows, Cancer Council, Red Cross, Foodbank, Heart Foundation, ChildFund, Caritas, UNHCR, PayPal, McGrath Foundation, Discovery Channel, National Geographic, Smart Energy, Rockpool Group, CyberCX, Content Security, Hoyts Cinemas, Nickelodeon, SBS, Nestlé, Stella Artois, Budweiser, Jack Daniels, Coca Cola, Samsung, Virgin, Hyundai, Foxtel, Bein Sports, FoxSports, Danoné and many more.
Branding and visual identity: Workshops, strategy, design and visual langauge for new brands or brand refreshes
Digital products: websites, apps, platforms
Print media: Annual reports, whitepapers, packaging, brochures, desktop publishing
Events: Exhibition stands, environment design, or digital materials for both live and online events
Video and animation: Short film and animation for brand, social and marketing
Creative consulting: Helping businesses better understand the creative and design opportunities to achieve their organisational goals.
Adobe Photoshop, Illustrator, InDesign, XD, Acrobat, and peripheral software.
Final Cut Pro
Apple Keynote, Pages, Numbers
Microsoft Word, PowerPoint, Excel
Google Docs, Drive, Search console
Web services such as Campaign Monitor, Mailchimp, Slack, Dropbox, Trello etc
WordPress, Elementor, CSS, cPanel, FTP, SSH, MAMP, and supporting platforms
Android and MacOS and IT Solutions for the Apple ecosystems
*Organisation names preceding the asterisk were at Browning.