UNHCR Australia became acutely aware that many people across the country were taking on challenges in their name.
The Syrian Crisis had just reached a peak and the refugees crisis was at the forefront of everyone’s mind.
We created a brand that appealed to the already highly invested champions for UNHCR and we called them Heroes for Humanity.
We wanted to give them a platform and support so they can do what they love to do best. Whether that be running a marathon or baking a cake.
This project was undertaken in my role as Creative Director and Owner of March One.
Overall creative direction and design including art directing the photography. The deliverables included a huge variety of print collateral and marketing materials plus digital assets for use across websites and social media.