{"id":4788,"date":"2022-01-13T15:49:13","date_gmt":"2022-01-13T15:49:13","guid":{"rendered":"https:\/\/russellmoverley.com\/?post_type=portfolio_page&p=4788"},"modified":"2022-02-21T16:11:05","modified_gmt":"2022-02-21T16:11:05","slug":"vdrop","status":"publish","type":"portfolio_page","link":"https:\/\/russellmoverley.com\/portfolio_page\/vdrop\/","title":{"rendered":"Brand and design for a video conferencing app"},"content":{"rendered":"

Vdrop is a video sharing app designed to connect business leaders, sport stars and brands directly to their teams, fans and customers to create meaningful and engaging conversations.<\/strong><\/p>\n

The brief was to combine three existing apps into one unified experience. During the project I had to manage stakeholder feedback from multiple streams and build it into iterative prototypes. I also had to envision future potential and commercialisation ideas and present these as additional aspects in the new models<\/p>\n

There is a longer case study of this project which goes into details. You can view the complete case study here.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Vdrop is a video sharing app designed to connect business leaders, sport stars and brands directly to their teams, fans and customers to create meaningful and engaging conversations. The brief was to combine three existing apps into one unified experience. During the project I had to manage stakeholder feedback from multiple streams and build it into iterative prototypes. I also had to envision future potential and commercialisation ideas and present these as additional aspects in the new models There is a longer case study of this project which goes into details. You can view the complete case study here.<\/p>\n","protected":false},"author":1,"featured_media":4799,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","portfolio_category":[71,72,31,111],"portfolio_tag":[],"yoast_head":"\nBrand and design for a video conferencing app | Russell Moverley | Graphic Designer, Writer, Artist<\/title>\n<meta name=\"description\" content=\"Running as three individual apps, we needed to create a unified experience for all user levels. 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